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Polish Your Brand! Make Your Values Apply to Current Issues
Art Weiss, Principal, Strategic Compliance and Ethics Advisors, SCCE & HCCA President.
Marjorie W. Doyle, Principal, Marjorie Doyle & Associates, LLC.
2021-09-19
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Values are your brand/culture, so it's essential to state them clearly in code and enforce them
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Values must be discussed in view of current issues for clarity with employees on how to act
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Decisions must be made on brand re: safety/COVID-19, climate change, treatment of others beyond the law
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