Designing documents: Using the art of persuasion to influence with integrity

Teri Quimby (teri@teriquimby.com, https://www.linkedin.com/in/teriquimby/) is President of Quimby Consulting Group LLC, Brighton, MI, and a frequent contributor to Ethikos.

Did you send or receive an email today? Or a text? These tools are some of our most common communication choices. Whether we’re talking about emails or components of compliance and ethics programs, the written words we choose likely have a purpose: to compel or prevent an action by a person or otherwise provide information.

But are we making these and other communications as effective and efficient as they can be, and are we constructing them with integrity?

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